Your current customer base is a great place to start building your email list. If you have a CRM system, you probably have already have clients’ email addresses. The more information you have, the better. Start with an overarching list that includes all customers and then keep segmenting and branching out based on who your customers are, where they are located, what they purchased, or any other number of relevant variables that you have collected. If you don’t have a CRM and have not been collecting emails of past clients, then you’ll have little tougher time. Try calling your past and current customers, look on their website for contact information or reach out on social media to acquire their emails. Starting with your current and past customers will give you a solid foundation to build on.  

People like more choices, so consider creating subscription levels that let people sign up to receive content that’s relevant to them. For example, if you sell widgets and tax advice, provide three options on your opt-in form that allow users to sign up to receive info about widgets, info about tax advice or both. Further customize by allowing them to designate how frequently they’d like to hear from you — weekly, monthly or only when something really special is going on. People may be more likely to sign up for your email list if they have some control over the content they’ll receive.


“I was slowly growing my list since I started my blog in 2016 but it was pretty slow and sporadic. I started List Love not knowing what to really expect. Jennifer was using craft templates and tutorials as her blog's opt-ins and I didn’t know if that would translate to my niche of starting a business. I am so glad I took the chance! Not only is Jennifer an excellent teacher but her technique translates to any niche. With the help of List Love, I have quadrupled my list in the last four months [from 1000 to 4000 subscribers] and it is growing every day!”
If you’re a part of Internet Marketing, and you’re not ready with an opt-in email list as yet, then you should work on email list building. Without an email list of subscribers, growing your business success would get slow. Therefore, in this blog, we will talk about the importance of having an email list for your business and mainly the tools that are present, with which you can start your email list building.
"Before I came across Rapid List Building I was shooting blindly in the dark, just hoping and praying that what I was doing would work. Now I have a road map to grow my list. No more hoping, guessing, and wasting time. I finally feel confident and in control. And the best part...I'm now adding 100+ new subscribers to my email list every day. I'm on track to double my revenue this year."

The strategies recommended by Jennifer are easy to put into practice and effective. What I loved most about this course was the support that Jennifer has provided to all her students. She is a wonderful teacher and I appreciated the way she was committed to helping us implement the course and getting great results. I would recommend this course to any blogger who wants to focus on building a great mailing list.  

Thanks for weighing in Debbie. Completely agree, popups do annoy some people, and I can appreciate why. Like banner blindness, popup blindness is becoming more of a “thing” now too. But, they do work. And, I’ve found the more aggressive you are with them, the higher the conversion rate. Thrive Leads is the tool I use to build my email list https://www.robbierichards.com/recommended-tools/. Well worth a mention!
I've been designing and marketing websites and businesses for over 24 years and prior to this I worked in sales, marketing and big business for almost 18 years... which makes me not only old, but also highly experienced at this marketing and Internet stuff.  I've won lots of awards and helped thousands of people, and this website is a testament to the information I share freely to help others succeed online.
The key to a great email list building is to know your audience and what it is they would need from you. It’s what helps you tailor the right content/offer/product/service that matters the most, that will convert in you receiving their emails. People don’t want to be disturbed, let alone with offers they don’t want or need, so do your research and prepare tailored proposal they would gladly like to receive.
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While consumers have steadily become desensitized to giving out personal emails, they will be more apt to provide an email if there is a value exchange. As we mentioned above, simply asking someone to join your newsletter isn’t going to convince them that they are receiving value in return for their contact information.  It’s important to be transparent, convincing and urgent with your opt-in call-to-action. Some easy ways to offer value for opt-ins is to:
While consumers have steadily become desensitized to giving out personal emails, they will be more apt to provide an email if there is a value exchange. As we mentioned above, simply asking someone to join your newsletter isn’t going to convince them that they are receiving value in return for their contact information.  It’s important to be transparent, convincing and urgent with your opt-in call-to-action. Some easy ways to offer value for opt-ins is to:
Shorter copy is powerful. 200-300 words or less is a good rule of thumb if you aren’t using a full blog post, especially if you are sending more than one email a week. We have used this idea of using only part of a blog post in our own emails, making sure that the introductory copy was sufficient to let the reader know exactly what the post was about. Entice without tricking, in other words.
Visitors to your website might overlook the call to sign up that you have at the top of every page, but it’s harder to ignore a lightbox or pop-up. Scroll boxes pop up on visitors’ screens after they’ve scrolled down a certain length of the page. The box encourages them to sign up for your email list. They can be effective for encouraging a user who’s already shown interest in your content (by staying on the page long enough to scroll) to sign up for your email list.
Live chat feature is an excellent customer support service and can change the way people perceive you and your work. Not only that, but can also serve as a lead magnet to help you collect new addresses for your email list. Live chat is an instant help for visitors that can easily convert into an email list building tool in all those situations that require more conversation. Show people you’re there for them at any time, for instant help, then drive them to an email conversation when needed. You can see a detailed list of recommended WordPress chat plugins & how to set them up in our article to choose the one which best aligns with your site and business.
The tools below will help you find email addresses and other contact details of your ideal prospects. Most of them involve Chrome extensions that will help you collect data directly from websites and social platforms like LinkedIn, Twitter, Angel.co, Crunchbase and more. We’ve reviewed the first five on the list so far. More reviews are coming soon.
It’s safe to say that the email marketing service can improve or break your list building efforts, which is why it’s crucial to choose the right one. You need a reliable tool, has enough features and options for you to deliver the best email campaign to your target audience. Not to mention, it will work as your sidekick, automating a tremendous amount of work for you.
An email list can be one of the most valuable marketing assets a firm has. While building an audience on social platforms like Facebook or Twitter can be useful, investing time and resources into an asset that you don’t control can be dangerous. These platforms have the prerogative to ban your account and limit how and what you can say. Thus, email lists give you a direct path to your qualified audience. You’re free to say what you want to who you want, as much as you want: a luxury that you won’t find on social media, or through SEO and PPC.
An email list can be one of the most valuable marketing assets a firm has. While building an audience on social platforms like Facebook or Twitter can be useful, investing time and resources into an asset that you don’t control can be dangerous. These platforms have the prerogative to ban your account and limit how and what you can say. Thus, email lists give you a direct path to your qualified audience. You’re free to say what you want to who you want, as much as you want: a luxury that you won’t find on social media, or through SEO and PPC.
Optimonk was started in the year 2014 with the view to revolutionize the way e-commerce sites improve conversions. They have created over 3000 e-commerce sites, including some of those sites which are now market leaders. You’ll be able to recover 15% of your abandon visitors with on-site retargeting and track visitor’s behavior, detect existing visitors, display targeted offers and boost conversion. It has a gamut of features like A/B testing, real-time analytics and so on. Integrates with various websites and e-commerce platforms, Optimonk is a perfect tool or the business e-commerce platform to improve their conversion rate.
I completely agree with everything you have said on this post. Many of email marketers fail to understand how important it is to have an opt-in email list. No business can grow without an email list of subscribers. The email list building list you have written seems to be effective. And you have managed to list all the noteworthy tools for building an email list of subscribers.
GetResponse is another great email marketing service that comes as an all-in-one tool to grow your email list. Moreover, you can use it to create landing pages, marketing automation, and campaigns as well as webinars! All the great ways to gather new emails from different aspects of your communication. After the free 30-days trial period, the price for GetResponse starts at $15/month.
Email marketing is an extremely powerful tool for engaging your audience. If you want to grow your business, your email list is a good place to start. Each email address in your database represents interest in your brand – and a potential conversion. A good email list building strategy is therefore something that every business needs. Look no further – we’ve compiled our top list building tips. Let’s go!
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