While consumers have steadily become desensitized to giving out personal emails, they will be more apt to provide an email if there is a value exchange. As we mentioned above, simply asking someone to join your newsletter isn’t going to convince them that they are receiving value in return for their contact information. It’s important to be transparent, convincing and urgent with your opt-in call-to-action. Some easy ways to offer value for opt-ins is to:
If you decided that you want to buy 2,512,596 visitors, it would cost you $125,629.80 if you paid 5 cents a visitor. If you bought 41,142 links from a service like Sponsored Reviews at a rate of $20 a link, you would have spent $822,840. And that wouldn’t even give you high quality links. We naturally got our links from sites like Huffington Post and Forbes.”
The first step in creating compelling content is having a clear picture of who you’re writing for. For example, if your business revolves around selling digital design solutions, you have to know what sort of people want design solutions, are they college students or small businesses? Do they want a quick fix or are they looking for permanent solutions? Where do they live? What sort of income do they have?
“Search for new potential customers, instantly. Using LeadFuze’s lead generation software, you no longer just have to find business contacts one by one on LinkedIn. Instead, search for leads in specific roles and industries, that use certain software, that spend on Adwords, who are hiring, and more. Then, unlock a lot more data like verified emails, phone numbers, social profiles and more!”
In this context, I guess each post can’t be thought of in isolation, but in terms of a mini content ecosystem that comprises of a great blog post optimised for on-page SEO, an upgrade to that post tailored for that specific content, various on-page email conversion points including an exit pop-up or similar -and then you combine all this with your off page link building and outreach efforts. That could be over 5,000 words of content all in just that one package.